Baby

How to look after your baby’s skin from day one with AVEENO Baby Daily Care

From the second your baby is born, your little one’s sensitive skin deserves to be treated with the gentlest care. Baby skin is up to 30% thinner than adult skin, less resistant, and loses water twice as fast. To keep your newborn feeling their best, it is important for their skin to be hydrated.

When babies feel good in their skin, their whole world opens and they are able to live their lives to the fullest. With this in mind, the experts at AVEENO® Baby have created their everyday skincare, AVEENO® Baby Daily Care range. 

In particular, the AVEENO® Baby Daily Care Moisturising Lotion has been formulated to nourish and protect baby’s sensitive skin each day. Its fast absorbing, non-greasy texture is clinically proven to moisturise for a full 24 hours. Its gentle formula can be used every day, helping to keep your child’s skin soft and smooth as they grow.

Explaining the importance of the new AVEENO® range, Paula Moriarty, Professional Skincare Consultant, notes: “Newborn baby skin is still developing, so it needs special care. The skin must adapt from the water-like environment of the mother’s womb to the drier environment after birth. This transition isn’t immediate, and baby skin will continue to develop long after birth, which makes their skin more delicate than ours.”

She adds: “Even washing with water alone can have a drying effect on infant skin so regular moisturisation is recommended. The AVEENO ® Baby Daily Care range includes moisturising lotions, gentle cleansing hair and body wash formats and nappy cream to nourish and protect baby skin from day one, and at every milestone.”

The AVEENO® Baby Daily Care range has been formulated with oat, which is known for its soothing properties, to help protect and restore the skin’s natural barrier. The collection contains the following products:

AVEENO® Baby Daily Care Baby Moisturising Lotion in sizes 75ml, 150ml and 250ml (RRP €3.99 – €8.99)

Use this lotion every day to help keep your baby’s skin soft, smooth and feeling its best. Suitable for use on both your newborn’s face and body, it is also pH balanced, unscented and free from dyes. 

AVEENO® Baby Daily Care Baby Hair & Body Wash in sizes 250ml, 400ml (RRP €6.99 – €8.99)

This gentle wash cleanses your baby’s delicate skin from top to toe without leaving it feeling dry. It can be used daily, and has been created without fragrances and dyes.

AVEENO® Baby Daily Care Nappy Cream 100ml (RRP €6.99) 

Made with oat extract and zinc oxide, this nappy cream soothes sensitive and delicate baby skin. Clinically proven to protect against the causes of nappy rash, the lotion creates a breathable skin barrier, helping your baby to stay protected against any irritation. 

AVEENO® Baby Daily Care Range is available to purchase in all major retailers and pharmacies nationwide. 

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